SONY BRAVIA 3 II - UHD 4K - Direct LED TV - 50 in - 2026

The Sony Bravia 3 II 50 inch (126 cm) smart TV in Midnight Black combines a high-quality look with strong performance. The heart of the Bravia 3 II is Sony's advanced XR Cognitive Processor, which analyzes scenes as the human eye naturally perceives them. This results in exceptional sharpness, lifelike textures, and vibrant, accurate colors. The Direct LED panel enhances contrast with precise light control, ensuring deep blacks, bright highlights, and remarkable detail in all types of content. The TV is equipped with Google TV and offers intuitive navigation, personalized recommendations, and seamless access to major streaming platforms. Multiple user profiles, voice control, and effortless app integration make daily viewing even more enjoyable. You can enjoy not only movies in cinema quality but also smooth gaming: the maximum refresh rate of 100 Hz ensures a fluid image, while the game mode for PS5 and PS5 Pro consoles offers fast response times. Furthermore, you can stream content from your console directly to your smart TV, even when it's in another room or location. The sound is also impressive. DTS:X brings every scene to life convincingly, while the specially designed X-Balanced Speakers reduce distortion for a clear and powerful sound experience. Finally, this smart TV is designed with energy efficiency in mind, resulting in an energy label E.